Running Out of Cash – Reason #2 for Startup Failure

In our last post, we talked about the #1 reason that startups fail – solving a problem that doesn’t exist (referred to as “No Market Need”). The second reason listed in the September CB Insights report was “Running Out of Cash”. There’s not a lot of context here, so let’s look at what causes “running out of […]

Why Startups Fail

Bar chart of top 20 reasons startups fail

By Bill Arnold CB Insights had a post back in 2017 based on an analysis of 101 start ups that failed. It is interesting to note that the number one reason given was “We created a solution that didn’t have a problem”. In other words, the founders became convinced that they knew who the market […]